An AI assistant that waits for your OK.

Prio is an AI assistant for business owners with a full inbox and calendar. It triages your email, preps your meetings, schedules calls, and reminds you about follow-ups — for proposals, client conversations, contract renewals, and key appointments. Nothing is sent without you seeing it first.

Why Prio exists

Most AI tools are reactive — you ask, they answer. But the time-consuming part of running a business isn't the doing. It's keeping track of what needs to happen, preparing what's coming up, and not letting anything slip between customers, calendar, and inbox. Prio closes that gap: it anticipates, recognizes recurring patterns, and earns trust by only doing what you approve.

Who builds Prio

Prio is built by a small team based in the Netherlands. Operations, data, and infrastructure sit in the EU. We're GDPR-compliant, we don't train AI models on your data, and every outbound action goes through an approval queue with a full audit trail.

How Prio works

One chat interface, deep integrations with the tools you already use — Gmail, Outlook, Google Calendar, Slack, Notion, GitHub, Attio CRM, LinkedIn, Granola, and more via MCP. Talk to Prio by voice, right in the app. Available via chat, Slack, Telegram, Teams, iMessage, and WhatsApp. The iPhone app is in public beta. Work where you work.

Pricing

Starter €29/mo, Pro €79/mo, Business €199/mo. All plans start with a 14-day free trial.